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  • Driving more unique visitors to Invisalign.com than ever before :  2,448,115 (H1 2013)

  • Driving more Doc Locator look ups:  217,724 H1 2013 (Q2 2013 12% higher than Q2 2012)

  • Driving more consumers to complete the Smile Assessment: 360,355 H1 2013 (Q2 2013 25% higher than Q2 2012)

 

 

  • Invisalign will continue to target brides with strong support continuing throughout the Summer with an ad in the June/July issue of Martha Stewart Weddings along with our guest bloggers continuing to share their Invisalign journey.
  • When the new Fall shows start in September, make sure you look for Invisalign’s new campaign around popular shows including Ellen, EXTRA and Two & a Half Men.
  • Our spokespeople will be all over the news and lifestyle shows talking about the importance of getting second opinions, back to school tips for kids getting braces this summer, beauty considerations for Self Awareness Month and awareness for National Orthodontic Health Month.
  • To celebrate National Singles Week in September, Invisalign will be conducting a consumer survey that will highlight the role straight teeth play in attracting attention, landing dates and even improving one’s love life. Results will be released and shared through a big PR and Social Media push.

For Internal Align Technology distribution only.